When Volkswagen launched their new California range of camper vans, they asked us to create some content to go along with the new webpages promoting them. So we researched and found real people who already use Volkswagen camper vans and offered them a chance to try out the new range while talking to them about why they choose Volkswagen.
Life on the road with the Ainsworths is no ordinary adventure. Take a trip with the family and their Volkswagen California SE camper van as they spend a weekend selling olives to hungry festival crowds.
Director / DOP / Editor: David Betteridge
Creative Director: Yannick Connan
Art Director: Simon Voigt
Producer: Paul Albert
Project Manager: Rebekah Renford
Copy: Nick Tebbutt, Nicola Thompson
Sound Design: Matthew Santo
Production Assistant: Joe Betteridge
Photographer: Adam Laycock