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GALLERY
Sony Products Galore
Camera Rig Setup
Sony Hear.On Headphones
The team at work
Sony Watchman
Explore
Expert Blogs
Arranging products
Getting it just right
CREDITS
Director / Animation / Editor: Marko Anstice
VFX Director: Mark Mathieson
Copywriter: Philippa Todhunter
Producer / Project Management: Rebekah Renford
Creative Group Head: Jade Tomlin
Creative Director: Yannick Connan
Sound Design: Nathan Palmer
SONY BRAND ENGAGEMENT
Sony wanted to engage with fans online, so they asked us to come up with a video to act as their YouTube trailer. It had to show off the brand’s playful side and the many ways fans could interact with Sony online, encouraging them to be part of the action. So we got creative with some paper, a little plasticine and a whole host of Sony products, past and present, to create a fun stop-motion piece.
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